You’re not the only one who’s getting out to enjoy the warmer weather—ticks are too! So Jackson County Vector Control and Jackson County Public Health reached out to us at 5oclock Marketing to help them get the word out, and remind people "Don't Be A Tick Target” this summer, and help prevent the spread of Lyme Disease.
Through a mix of traditional and digital media, we created a multi-faceted advertising campaign based around the “Don't Be A Tick Target” slogan.
This campaign lifts awareness of the dangers of certain ticks found in Jackson County that can transmit Lyme Disease through a single bite, and the importance of fast and easy ways to prevent tick bites.
This multi-channel campaign includes both demand-generation and fulfillment tactics, including TV, social media, digital display, and search engine marketing ads.