Campaign: United Way Suicide Prevention

The difficult part is that we’re often taken by surprise by suicide.

Many people report that they never knew that a loved one was suicidal…that everything was “business as usual”. So along with United Way of Jackson County, we launched an awareness and educational campaign to show people the subtle signs of suicidal behavior look for, as well as how to help those who are struggling. Through TV commercials, Facebook, and Youtube campaigns we targeted 4 distinct age demographics to maximize the effectiveness of our education efforts.